Contents
Trustees Receive Institutional Effectiveness Report
Better Freshman Year to Highlight Technology, Value
National Survey Finds Community Colleges Key in Technology Economy
Better Freshman Year to Highlight Technology, Value
The
college’s new marketing campaign to inform high school students and
their parents about the advantages of attending Carroll Community College
will have “CARROLL: The Better Freshman Year” as its
theme. This theme was developed after the college’s Marketing Team
reviewed extensive market research data and focus group findings to identify
the needs of the market and the most effective means of communicating
the college’s strengths in meeting those needs.
“The Better Freshman Year” will highlight four areas where Carroll has a substantial competitive advantage over other colleges high school students might be considering:
- Better learning support. Unlike research universities, where professors are required to publish research and undergraduate courses are often taught by graduate students, Carroll’s classes are taught by degreed faculty whose only assignment is to help students learn. Carroll’s professors are available in and out of the classroom, and the college provides free tutoring when students need extra assistance.
- Better class size. Classes at Carroll have from 10 to 35 students. Freshman lectures at many universities have 250 or more students.
- Better technology. Carroll has invested in the state-of-the-market technology used by leading businesses. With Carroll’s low ratio of students to computers, this technology is readily available to students. Students who have transferred from Carroll to four-year universities have often commented on how they missed the superior technology they enjoyed at Carroll.
- Better value. Carroll’s tuition and fees are lower than other colleges because of support from the county and state. A year at Carroll is half the cost of a year at a University of Maryland campus, and a fourth the cost of a year at a private college.
The college will implement “The Better Freshman Year” campaign starting in Spring 2000. Watch for it!